High-tech companies have long recognized the value of cloud services for improving internal and customer-facing operations. But in the wake of the Covid-19 crisis, are high-tech executives satisfied that their pre-pandemic cloud strategies are helping them address current business disruptions and making their organizations more resilient?

A recent survey by Harvard Business Review Analytic Services (HBR-AS) among 220 high-tech executives found that pre-pandemic cloud strategies are not adequate for firms’ current and future challenges. Virtually all survey respondents (93%) report that the pandemic is altering aspects of their organization’s IT operations, with 59% describing the impact as so significant that it is causing them to fundamentally change most aspects of their IT environment.

High-tech firms are rethinking their cloud strategies, are feeling new urgency for moving to the cloud, and are increasingly pivoting to offer cloud services for customers. On March 25, in a live HBR-AS webinar, Managing Director Alex Clemente will review findings from this survey. He will then lead a discussion about high-tech firms’ post-pandemic cloud strategies with Katherine von Jan, chief strategy officer of digital transformation and innovation at Salesforce, and Paul Gaynor, global alliances and technology consulting leader at PwC.